What would we creatives and online service providers DO without help from incredibly organized virtual assistants? VAs are critical to making the virtual world go round! That’s why I was delighted when Danielle, and incredible virtual assistant for wedding pros asked me to build her a Showit website!

As Danielle was starting to scale and grow her VA business for wedding creatives, The Winter Co, she came to me wanting a new brand and website to level up her presence and start scaling beyond social media. I was SO excited to dive in and help her create the perfect website that would work as a client attracting machine!

Fun Fact: Danielle and I started our businesses on almost the exact same DAY in 2022. Isn’t that crazy? You have to love Instagram for some of the best friendships built across states and even countries. I’ve met so many incredible entrepreneurs just by browsing and following accounts recommended to me!

Danielle’s Vision for Her Virtual Assistant Brand and Website

Since Danielle serves wedding professionals, and wanted her to brand to exude the elegant, professional feel her clients are attracted to. Some of her inspiration words were: Positive, Kind, Professional, Bright, Welcoming and Polished. I focused on solid, clean lines, with a touch of elegance and fun in her brand color palette.

Check out her final elements!

Choosing the Right SEO Keywords for a Virtual Assistant Website

Since all my Website in a Weeks include an SEO starter package, I do keyword research and help the client pick some focus key phrases to help them rank on Google! For Danielle “Wedding Virtual Assistant and “Virtual Assistant for Photographers” were among the top picks, and we infused them into her page titles and meta descriptions as well has her copy and image titles.

Pssst….If you’re wondering how to optimize your website for maximum search engine optimization, download my FREE Showit SEO Checklist!

What pages Danielle Chose for Her Website

Danielle chose her pages to be: Home, About, Services, Contact AND Blog! Some clients opt for a portfolio instead of a blog if they aren’t ready to blog yet, but Danielle knew she wanted to start creating content for her audience soon, so we made sure to set up her blog so it was ready to go as soon as she was ready to his “publish” on her first post!

One of my FAVORITE elements from Danielle’s site was this custom About Me section on her contact page! Danielle’s fun facts are so creative – hop over to her website and get to know her!

Words from Danielle

It never hurts when your client is also an incredible hype girl!! I loved hearing Danielle’s excitement over her new website! Here’s what she had to say:

Laurel made my website absolutely beautiful! It was everything I dreamed of and MORE! Her Website in a Week process was so streamlined and prompted me to figure out exactly what I wanted to communicate to my clients. She was able to capture my style, personality, and voice! I would recommend her to anyone looking to take their website to the next level!

Are you a virtual assistant or online service provider ready to start scaling your business with a beautifully strategic and function website? Check out my Website in a Week service or reach out to connect – I’d LOVE to help you get the website of your dreams!

*This blog post may contain affiliate links. I never recommend anything I don’t personally love and use myself for my clients or in my own business!